AD Campaign

Art Direction & AD campaign An AD campaign for VIBHOR diamond essentials independent jewelry vendor with 2 rounds at concept. Concept: VIBHOR is an independent jeweler that sells extravagant core cut diamonds and jewelry to high end jewelry companies. While they're business is successful, they are looking for a new look to attract a younger audience since they make up the biggest buying group. Target Audience: The target audience is adults from ages 30-45 Photoshop | InDesign

Round 1: Concept - Unique

Round 2: Concept - Essential

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